CamdenUnited

In partnership with Google, Young Camden Foundation and Camden Giving, Camden United helped deliver The Camden Algorithm, a youth led AI and careers event at Google HQ for young people aged 16 to 25 living, working or studying in Camden.

Over six months, a Youth Steering Committee of 15 young people, including Camden United members, co designed and delivered the full programme. The day brought together 200+ attendees for workshops on AI careers and personal branding, Google apprenticeship panels, hands on sessions with tools like Gemini and NotebookLM, and networking with industry leaders and local civic partners.

The partnership showed what happens when a grassroots club and a global company invest in young people from Camden: real access, real skills, and a platform that proves football can open doors far beyond the pitch.

Attendees

200+

Youth steers

15

Months to deliver

6

Camden United hosted a Mental Resilience Workshop for young men in our community, creating a safe space to talk openly about pressure, wellbeing, and building mental strength, using trusted relationships and football culture as the way in.

Guest speaker Jermaine Anderson (GMBPsS), a former professional footballer, shared lived experience and practical tools with members in a community setting at Peckwater Estate. Sessions like this sit at the heart of our mission: football first, then honest conversations that help young men seek support before reaching crisis point.

The workshop was delivered with support from GO! London and funded by the Mayor of London, in partnership with London Marathon Foundation, The National Lottery, and Sport England, showing how sport funding can unlock real mental health conversations for young people in Camden.

Guest speaker

Jermaine Anderson

Focus

Mental resilience

Funded by

Mayor of London

Camden United took part in the London 32 Borough Cup, the annual grassroots tournament that brings together young players from across all 32 London boroughs. Founded to combat youth violence and strengthen community relations, the Cup uses football to unite young people from different walks of life on one pitch.

Representing Camden, our squad gave local young men a proud platform to compete citywide, build confidence, and connect with peers beyond their estates. Taking part meant more than matchday football: it was a chance to belong to something bigger, travel together as a team, and show what Camden talent looks like when young people are trusted and backed.

That is how we engage youth: through real competition, shared identity, and positive pathways that keep young men involved in sport and community life rather than on the sidelines. Events like the 32 Borough Cup sit alongside our weekly football, mentoring, and workshops as part of a wider journey of opportunity for Camden United members.

Representing

Camden

London boroughs

32

Focus

Youth engagement